New survey reveals majority of mums play video games
New research from Activision has revealed that more than half of mums play video games, but less than half that call themselves gamers.
A survey last year showed that a lot of our grandmas and grandads are avid video game fans, proving that the act of gaming isn’t solely reserved for young people.
And now another survey has de-mystified the gamer stereotype; this one focused on mums.
The research comes from Candy Crush developer King and its parent company, Activision Blizzard.
Its research covers over 7,000 mums from across the world, including the UK, France, Germany, and the US, and has revealed that 71% of mums play video games.
Only 48% would actually describe themselves as a gamer, however. This is shown across the UK, Germany, and the US, though curiously, in France, 64% do refer to themselves gamers.
As for what sorts of games they’re playing, it seems to be mostly mobile titles. Over 90% play mobile games on a weekly basis, with 74% playing daily.
King did add that the majority of these mums weren’t solely playing on their mobiles and usually play on at least one other platform, be it a console or a PC.
More than half of gamer mums treat gaming as a solo activity, but about 37% use it to socialise with friends, partners, and their kids.
The full research can be found here.
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